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About us

A different kind of hospitality consultancy

We are deliberately small, senior-led and globally connected. Our team brings together operators, strategists and investors with experience across some of the world's most influential hospitality and real estate projects.

This allows us to go beyond theory: strategic insight and market intelligence, operational expertise and deliverability, creative concept development and brand thinking, commercial rigour and investment understanding. The result is work that is not only visionary, but grounded, executable and built to perform.

Mission, vision & purpose
Our mission

Helping ambitious hospitality projects define sharper strategies, stronger concepts and more meaningful guest experiences that create lasting value.

Our vision

To be the global hospitality consultancy of choice for projects that challenge convention and build a powerful sense of place.

Our purpose

Transforming hospitality into a force for better places, richer experiences and more distinctive brands.

Our values

Think deeper

We go beyond the obvious to find sharper insight and more meaningful opportunities.

Stay curious

We bring a global perspective, shaped by travel and broad experience, to ask better questions and see what others miss.

Challenge respectfully

We question convention with purpose, respect and commercial intelligence.

Care deeply

We believe great hospitality starts with care and grows through thoughtful collaboration and connection to place.

Shape boldly

We create ideas, strategies and experiences that feel ownable, memorable and true to place.

In their own words

The people behind the thinking

James Hacon
"We do not sit on the sidelines. We realise the potential of hospitality."
James HaconManaging Partner & Founder
Heleri Rande
"Our lens is global, but our work is intensely local."
Heleri RandeSenior Partner
Michael Ingemann
"We assemble bespoke teams around each brief, combining deep sector expertise with global perspective."
Michael IngemannSenior Partner
Jennifer Pettinger-Haines
"Helping global brands act local, and helping local destinations welcome the world."
Jennifer Pettinger-HainesPartner
Laura Vana
"We go on the journey with our clients, getting beneath the skin of their places and brands."
Laura VanaAssociate Partner & Chief of Staff
Claire Scullion
"Behavioural psychology underpins how we shape places, orchestrate experiences and curate concepts that resonate and perform."
Claire ScullionAssociate Partner, Behavioural Psychology

Independence that lets us advise what's right, not what's easy

Every engagement is led by experienced partners from beginning to end. We assemble bespoke teams around each brief, combining deep sector expertise with global perspective, rather than assigning whoever happens to be free.

That independence matters. It allows us to advise what is right, not what is right for us.

Team reviewing archive materials
Beyond advisory

Platforms we've built for the industry

Global Restaurant Investment Forum

Global Restaurant Investment Forum

A network and thought-leadership platform connecting hotel and restaurant investors globally, co-founded and co-led by our partners.

Restaurant Marketer & Innovator

Restaurant Marketer & Innovator

An industry conference series founded by James Hacon in partnership with Propel Info, alongside the HospoLive platform, bringing hospitality marketers and innovators together and home to the Rising Stars programme for emerging talent.

We are recognised thought leaders in hospitality, regularly invited to speak at events all across the world.

10%+

Giving back to the industry that built us

We want to be a force for good in the global hospitality industry, championing the value it brings as part of the fabric of society, a vehicle of economic growth and a catalyst for change. Below are some of the initiatives we're proud to support.

Only A Pavement Away

A UK charity founded by hospitality leaders, including our partner James Hacon, supporting people facing homelessness into stable careers in hospitality.

RMI Rising Stars

Founded by our team, the Restaurant Marketer & Innovator Rising Stars programme recognises hundreds of young hospitality talent with free entry to our flagship conference series.

The Melting Pot Foundation

A non-profit NGO working across the USA, Bolivia, Colombia, Denmark and Morocco, using the power of unconditional hospitality to transform lives. Our partner Michael Ingemann has been a trustee since its founding.

Feed The Children

An annual lunch by hospitality, for hospitality, raising much-needed funds for the Estonian Food Bank, co-founded by our partner Heleri Rande.

Hospitality Rides

Our founder James Hacon has taken part in three gruelling charity cycles, across Kenya, Taiwan and Vietnam, together raising more than £1m for hospitality charities.

UN Food Systems Summit

Our leaders supported an NGO in hosting a dialogue of business leaders at the United Nations Food Systems Summit on the future of food and the global supply chain.

Want to work with a small, senior team that's genuinely independent?

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